October 4, 2010 – New York, NY – CMJ Music Marathon & Film Festival 2010 has announced a partnership with non-profit organization Invisible Children for this year’s event. Invisible Children will host a music showcase, documentary film screening, and a specialized panel.

Invisible Children events include:

* Tuesday, October 19th from 12:30 – 1:30pm
CMJ panel “Using What You Love For Positive Change” featuring guest speakers; Invisible Children co-founder Laren Poole, producer of Dark Was The Night Paul Heck and La Blogotheque producer Christophe “Chryde” Abric.

* Tuesday, October 19th at 9pm
Kick-off party hosted by Invisible Children with fashion designer Jac Vanek at Angels & Kings, 500 East 11th st, b/w Ave’s A & B.

Wednesday, October 20th at 1pm
Film screening of Invisible Children’s The Rescue at Norwood (241 West 14th Street, New York) with guest speaker Benna Lanyero, Ugandan Advocate and Invisible Children Mentor.

Friday, October 22nd at 7:30pm
Invisible Children & La Blogotheque Showcase featuring Traffique, Yellow Ostrich and more, filmed by La Blogotheque. At SPiN NYC, 48 East 23rd Street, New York.

Please go to for the latest details on Invisible Children events at CMJ Music Marathon.

Invisible Children is a non-profit organization working to transform apathy into activism, by telling the stories of war-affected children in east Africa. Through their extensive media and advocacy campaigns, Invisible Children inspire and motivate young people into action to end the suffering of children in Northern Uganda.

CMJ Music Marathon & Film Festival is ideally positioned to increase social awareness among 120,000 music fans and CMJ attendees during the festival, running from October 19 – 23. Joanne Abbot Green, Executive Producer and Founder of CMJ Music Marathon & Film Festival says, “We are proud to leverage attendance at CMJ into the ability to raise awareness for Invisible Children and the important work they have undertaken. We encourage all CMJ musicians, registrants and attendees to get involved in helping their cause.”

Over the past four years, Invisible Children have embarked on over 20 tours with a variety of artists, allowing them to share their message with music lovers all over the USA. In addition to their work with musicians, each spring and fall, over 50 volunteers set out on tour to screen Invisible Children’s latest media. These screenings reach close to a million young adults each year at high schools and colleges across North America.

Kenny Laubbacher from Invisible Children says, “It’s an amazing privilege to work alongside CMJ and some of the world’s most creative musicians toward raising awareness for these kids in Uganda and Central East Africa. This is going to be a phenomenal year.”

Invisible Children would also like to give special thanks to Life+Gear for sponsoring IC throughout this event. Life+Gear is dedicated to working hands-on at every level to develop and promote innovative everyday products engineered with life saving capabilities. For more information, please go to:

CMJ Music Marathon & Film Festival is one of the world’s most important platforms for the discovery of new music and cutting-edge films, and will take over New York City from October 19-23, 2010. Over five nonstop days and nights, CMJ will feature over 1200 live performances from over 30 countries in more than 75 of New York City’s greatest venues and theatres. In addition to hundreds of showcase performances, cutting-edge films and informative panels, CMJ 2010 will present over 70 panels including featured speakers, a music business law seminar, and College Day and will feature live music performances, exclusive parties, an exhibitor loft, a registrant lounge, an artist gifting suite, meet and greets, seminars, mentoring sessions, networking events, comedy showcases, Q&As, and special events.

For the latest news, artist updates, discount badge registration and more information visit:

About CMJ Network Inc.
CMJ Network connects music fans and music industry professionals with the best in new music through interactive media, live events and print. offers a digital music discovery service, information resources and community to new music fans, professionals and artists. CMJ Events produces the legendary CMJ Music Marathon, the largest and longest-running music industry event of its kind, in addition to live events and tours across the US. The weekly music-business trade magazine CMJ New Music Report is the primary source for exclusive charts of non-commercial and college radio airplay, and independent and trend-forward retail sales. CMJ Access is an integrated marketing agency specializing in providing its clients unparalleled access to the college and young adult demographic and emerging music world. Log on to for more information about all of CMJ’s products and services.

About Invisible Children, Inc.
Invisible Children is a social, political and global movement using the transformative power of story to change lives. By inspiring youth culture to value creativity, idealism and sacrifice, the movement fuels the most effective, adaptable and innovative programs in the world. Programs on the ground focus on long-term development through education and economic opportunities, while awareness and advocacy efforts focus on educating and inspiring the Western world to use their unique voice for change. The organization was created after the release of the 2004 film “Invisible Children: Rough Cut,” a revealing documentary about the plight of child soldiers in northern Uganda. For more information, visit

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